RUX April: Content First Design w/Stephanie Hay

Content First Design On April 29, RichmondUX—along with RVA Content Strategy—is proud to welcome Stephanie Hay, Instructor of “Writing for Web and Mobile: a Lean Approach,” to Richmond to talk about Content-First Design. Registration is free but required, and closes at 4 PM on April 28. Reserve your seat via Eventbrite.

We spend a lot of time trying to solve communication problems through design. We design first, write later, and end up iterating endlessly, only to start the process over again — design first, words last. What would happen if we wrote the words first—agnostic of technology or channel—and then designed an experience to bring those words to life? That’s what Steph Hay and her content strategy team are doing at Capital One. She’ll show us content-first techniques—like content prototypes, language boards, and conversation maps—that result in faster learning, fewer iterations, a more cohesive voice and tone, and higher engagement.

Date: Wednesday, April 29, 2015 from 5:00 PM to 7:00 PM (EST) Location: Capital One Town Center, 15075 Capital One Drive, Room C1, Richmond Schedule

  • 5:00-5:30pm – Networking
  • 5:30-6:15 – Steph’s presentation
  • 6:15-6:30 – Q&A
  • 6:30-7:00 – Socialize/Networking

How do I get tickets? This event is free to attend, but we have limited seating available. RSVPs on our Meetup site will not guarantee you a seat. Please register using Eventbrite to save your place. Who should attend? Anybody who researches, manages, designs, or builds user experiences, especially if you think about creating interaction architecture or writing for digital. OK, so who is Steph? Steph Hay is a pioneer of content-first design and Lean Content testing, two low-risk methods for proving traction before building a product. She leads Capital One’s Content Strategy team, which designs experiences “to deliver the right message to the right person at the right time,” and she also runs their weekly design shares (across 11 locations and 150 design team members). Steph’s a two-time startup founder, former consultant (working with Ben & Jerry’s and Coldwell Banker), international speaker, and mentor (500 Startups, The Lean Startup Conference, and CV Labs). Ask her anytime about Ohio, CrossFit, or ramen noodles—three things she loves. Thank you to our sponsor!: Capital One capitalone


RUX February—The Story in the System: The Collision of Art & Science

Phil-StoryInSystem-fb

RichmondUX is proud to welcome SapientNitro ACD Phil Golub to Richmond on February 25th to talk about how the intersection of story and system—art and science—inform the user experience. Registration is free: reserve your seat via Eventbrite.

As channel lines blur, and marketing and technology budgets combine, designers should have an understanding and appreciation of omni-channel storytelling, allowing customers and companies to create shared brand experiences.

Date: Wednesday, February 25, 2015 from 4:00 PM to 6:00 PM (EST)

Location: The Depot (VCU), 814 W Broad Street, Richmond

Schedule

  • 4:00-4:30pm – Networking
  • 4:30-5:15 – Phil’s presentation
  • 5:15-5:30 – Q&A
  • 5:30-5:45 – Socialize/Networking

How do I get tickets?

This event is free to attend, but we have limited seating available. RSVPs made here on Meetup will not guarantee you a seat. Please register using Eventbrite to save your place.

Who should attend?

Anybody who researches, manages, designs, or builds user experiences. Have an opinion about whether UX is more about the qualitative or the quantitative? Please join us. Curious about whether UX, CX, and XD are actually all the same thing? Get your ticket today.

OK, so who is Phil?

Phil Golub is an experienced Creative Director and thought leader, having spent 17 years in the digital creative space specializing in User Experience, User-Centered Design, Information Architecture, Content Strategy and User Research.

Thank you to our sponsor!: Regular Joe Consulting

regularjoe


Lean UX and Design Thinking event follow up

Thanks to all who came out the morning of January 9th to hear Jeff Gothelf’s talk, Better Product Definition with Lean UX & Design Thinking. The feedback we’ve received to date is overwhelmingly positive, and we are encouraged by your show of interest in the intersection of UX, product development, design thinking, and Agile methodology—we had over 200 attendees!

As you know, we collaborated with our friends at AgileRichmond to bring Jeff to RVA. Though the partnership with AgileRichmond is new, we look forward to working together again on future events for the Richmond community, including but not limited to InnoVAte Virginia 2015!

Many of you have been asking about videos and slides. Here they are:

– Video (produced and hosted by Snagajob): http://snagajob.wistia.com/medias/q4xz3ojzf8
– Deck: https://www.dropbox.com/s/y1tq10airdm8mnd/2015_RUX_Better_Product_Definition.pdf

We also want to give one more big thank you to our event sponsors: Snagajob, Singlestone Consulting, ICF Interactive, Carmax, CapTech Consulting, and Capital One. Please send us any additional feedback at: info@richmondux.com


RUX January: Jeff Gothelf will be here in RVA [Co-Produced with AgileRichmond]

After closing out 2014 with the terrific UX Futures conference, we are starting off 2015 with a bang! Our friends at ICF are hosting an all-day workshop with Jeff Gothelf in Fairfax, VA on January 8th. Since he’ll be relatively close by, we asked him if he’d be willing to come down 95 to speak with us the next day. To our delight, he agreed!

On January 9th, in partnership with AgileRichmond and hosted by Snagajob, RichmondUX is proud to host Jeff for his presentation: “Better product definition with Lean UX and Design Thinking.”

LeanUX-RVA

Requirements-driven product definition is a sure-fire way to get 100% of the wrong product launched. The assumptions that requirements are based on are usually not accurate enough to determine the exact solution those requirements dictate. Instead, teams should focus on creating a series of hypotheses that define potential solutions to their business problem and then work together to learn which of these hypotheses are keepers and which ideas to kill.

In Jeff’s case-study rich talk you will learn:

  • What lean ux is and how it builds off design thinking
  • How to de-risk your projects and ensure their greatest chance for success
  • Why working from assumptions and hypotheses is far more successful than a strict set of requirements

Attendees will also receive a copy of Lean UX, the definitive guide to integrating UX design with Agile and Lean software development.

Schedule

  • 10:00-10:30 – Networking
  • 10:30-11:15 – Jeff’s presentation
  • 11:15-11:45 – Moderated Q&A
  • 11:45-12:00 – Book signing

How do I get tickets?

Tickets are $20 each, through Dec. 31st, $25 through Jan. 8th, and will be $30 at the door. Purchase yours today, via EventBrite.

Who should attend?

Own Lean UX, The Lean Startup, or A Project Guide to UX Design? Be there. If you are interested in UX design or strategy, Agile/Scrum, Lean Startup, Product Management, and/or design thinking, you should be there as well.

OK, so who is Jeff?

Jeff Gothelf is Neo’s lean evangelist, spreading the gospel of great team collaboration, product innovation and evidence-based decision making. He is a speaker and thought leader on the future of user experience design, often teaching workshops or giving talks on building cultures that support teamwork and innovation. Jeff is passionate about advancing the principles that lie at the core of Neo, and often does so on a global scale.

Prior to joining Neo, Jeff lead the UX design teams at TheLadders and Web Trends. Earlier he worked with and lead small teams of software designers at AOL. He is the co-author (with Josh Seiden) of Lean UX: Applying Lean Principles to Improve User Experience.

Thank you to our sponsors!: CapitalOne, CapTech Consulting, Carmax, and Snagajob.


UX Futures Summit (Wednesday, November 5th 9 AM at Gather – 409 E Main St #200)

Rosenfeld Media and Environments for Humans bring together some of the Web’s most notable experts for an all-new, one-day-only online conference, the UX Futures Summit 2014! You may have already seen the announcement and been preparing to watch alone at your desk, but why not join your Richmond UX colleagues and watch the all-day conference together?

After a month of amazing nearby opportunities for UX professional development, RUX is proud to be hosting the Summit viewing at Gather RVA on November 5th. We will meet at Gather’s co-working space in the main conference room starting at 9am, with coffee and refreshments. From 10-1, we will watch the morning sessions together, with a lunch break from 1-2.

Schedule:

10am Andy Polaine: Design to the Power of Ten

11am Abby Covert: A World Made of Information

12pm Steve Krug: What if it turns out Steve Jobs wasn’t an alien?

1pm Lunch break

2pm Nathan Shedroff: Interaction Design Lessons Literally From the Future

3pm Margot Bloomstein: Democratized Publishing: Expanding our Expectations of ‘Everyone’

4pm Jesse James Garrett: UX: The First 50 Years

5pm Prizes!

After the last session we will be raffling off some terrific UX-related prizes, including the Grand Prize: the entire Rosenfeld UX library in digital format to one lucky winner!

Your cost to join us at Gather: just $20. On your own, this event would cost $179—with no discussions, door prizes, or networking. To attend an event of this caliber outside Richmond would be an even great investment of time and money. Only a few seats remain…

Thank you to our event sponsors: Snagajob, CarMax, and CapTech!

UX Futures Sponsors


edUI 2014

EdUI 2014  |  Mon. 9.29 to Wed. 10.1
eduiconf.org – Discount code: RVA ($100 off Standard Price)

EdUi 2014 is next week! Don’t miss your chance to participate in Richmond’s biggest UX event. Even though it starts with “Ed,” it’s not all about education. If you have done (or want to do) work for large organizations or institutions, there are topics aplenty for you: content strategy, story mapping, innovation, user research, and accessibility. And even though it ends with “UI,” it’s not just about user interfaces. In addition to the topics already listed, there are sessions on prototyping, personas, iBeacon, UX strategy, to name a few. Check out the full schedule.

The closest UX events of this scale and caliber get to Richmond is D.C.—it’s like that, minus driving 2.5 hours (or more) on 95 and paying to stay at a hotel. And with discount code “RVA,” RUX members get $100 the Standard price. Single day tickets are available too, if taking off three days from the office would be a challenge.

EdUi is the biggest UX event Richmond hosts, so come out and learn some new skills, meet UX peers (and luminaries), and show your passion for UX here in RVA. Hope to see you there! http://eduiconf.org/register/

A little further north, our friends in IxDA and UXPA DC have a couple of events planned for the middle of October. See our previous post for details and discount codes!


Upcoming Local UX & Design Conferences

If you’re looking for opportunities to get educated or inspired over the next month or so, you need look no further. Starting with RVA Design Week this Wednesday and followed by edUi 2014 at the end of the month, there will be more design, UX, and web-related events in the area than usual. All of them are affordably priced—some remarkably so—and we have discount codes for the more expensive of the bunch. Check them out:

RVA Design Week  |  Wed. 9.17 to Sat. 9.20
rvadesignweek.com

Richmond’s first Design Week, produced by our local AIGA chapter, starts with a kick-off party at Hardywood on Wednesday, featuring Richmond’s Coalition Theater. Thursday evening, there will be a screening of Design the New Business at the Grace Street Theater, followed by a panel discussion on the role of Design and Design Thinking in business. RUX co-organizer Hope Norman will be on the panel, which will be moderated by another RUXster, Mark Badger. Friday evening features a talk by Debbie Millman (also at Grace Street), followed by two separate Adobe training workshops at Gather on Saturday. Apart from the kick-off party ($5), event prices are $15 for AIGA members and $20 for non-members.

EdUI 2014  |  Mon. 9.29 to Wed. 10.1
eduiconf.org – Discount code: RVA ($100 off Standard Price)

For the fourth year in a row, Richmond is hosting the edUi conference. Produced primarily by the Virginia Foundation for the Humanities, edUi offers a rare lineup of speakers, including top web innovators that will inspire and enlighten web designers, developers, managers, and user experience and interaction design professions from any industry. This year’s featured speakers include Stephen P. Anderson, author of Seductive Interaction Design, and Matt Novak, contributor to Gizmodo, WSJ, and The Atlantic. RUX founder and co-organizer Joe Sokohl will give a talk on bringing your wireframes to life through prototyping, and RUX co-organizer Mark Badger will be presenting on iBeacon and eduction. EdUi is Richmond’s biggest UX-focused event, and we are excited to be able to offer a discount code (RVA) to make it that much easier to attend. With the discount, you get three (3) days of presentations and workshops for $500. Single day registrations are also available.

ConvergeRVA  |  Fri. 10.10
convergerva.com – Discount code: RUX ($20 off)

ConvergeRVA is a design conference focusing on people who creatively change the landscape of the ways we work for and on the web. It features talks that cover; user experience, visual design, illustration, front-end and back-end development. This year, ConvergeRVA takes place in the beautifully restored Hippodrome Theater. In addition to the inspiring talks, there will be plenty of opportunities to eat, drink and party with the speakers and other attendees. Early bird pricing is still available ($99, $45 for students & AIGA members).

A little further north, our friends in IxDA and UXPA DC have a couple of events planned for the middle of October.

Eye Tracking in UX Design  |  Thu. 10.16
eyetrackingux2014.com – Discount code: RUX

If you enjoyed Jennifer Romano Bergstrom’s RUX presentation last spring, this day-long conference is for you. RichmondUX is proud to be a strategic partner for The Eye Tracking in UX Design Conference, taking place on October 16 in Washington DC. Leading experts in eye tracking will discuss how they have taken advantage of eye-tracking technology to understand, design, and evaluate user experience. Want to attend? Please use code RUX when registering to get 25% off.

UserFocus 2014  |  Fri. 10.17
2014.userfocus.org – Discount code: RUX

The day after Eye Tracking in UX, join UXPA DC for their annual UserFocus conference. There, you’ll learn about the latest trends in UX, creative new tools, and innovative techniques in the field, connect to network about new job opportunities, and get motivated to use what you learn on your very next project! Again, please use code RUX when registering to get 25% off.

Thats’s it for now, but check back soon for details on Wearables + Things coming to D.C. October 20-21 and InnovateVA in Glen Allen on October 24th.


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