From SB&A, here in Richmond, comes this unique, specialized job:
Digital/Interactive Strategist and Architect
We are looking for the “right” digital leader to help us establish SB&A’s digital practice and integration with traditional media.
This person will lead the development of strategy and technical brand solutions in online environments to build exceptional consumer brand experiences across web, mobile and social environments. What we want is to find that unique person who can effectively drive customer conversions and retention in terms of online engagement, profile building, and customer acquisition through online customer experiences and customer relationships supported by awareness, social, and lead generation/nurture programs.
So, the person we want has experience and capabilities in all these areas and is invigorated by tackling each day’s challenges. If you excel at all of the above then we look forward to hearing from you.
Brand Image Director at ALPS Corporation Jonas LaRance talks about brand, experience, and business value. As he describes his talk:
Wow, what a title! If I could I’d work the word synergy in there too. Come discover the important lesson behind the jargon when I give an inside look how Vanns.com (no, not the shoes) a mid-size clicks-and-bricks retailer in Missoula, Montana (where?), gives its customers what they want and is ranked as the number-one online electronics retailer in Consumer Reports. It’s all in the user experience, the multichannel integration, and of course the reflexes.
Set your calendars for March 31, 6:00-7:30 p.m.
We’ll be meeting at Ironworks Consulting, 4121 Cox Road, Ste 205 in Glen Allen. See you there!